Consumers are shifting their eating habits in search of a healthier lifestyle which is affecting xo sauce, dressings and condiments. Even though consumers still keep some traditional Chinese sauces such as soy sauce in the kitchen as these are essential for many Chinese dishes they have now turned to low sodium, low sugar versions, rather than the regular ones. Besides switching to healthier options Hong Kong consumers are starting to try more herbal condiments in their cooking. Manufacturers have launched dry herbs in supermarkets at reasonable prices and more westernization is expected in the category.
Unilever Hong Kong Ltd continues to lead the overall category thanks to its leadership in the bouillon and dry sauces categories its strong Knorr brand securing its position. Unilever Hong Kong held 71% and 80% value shares in stock cubes and powders and liquid stocks and fonds respectively. Besides its long history in Hong Kong, the Knorr brand has commercials that use a family orientated theme advertising its wish to bring the most delicious yet healthy condiments to everyone and creating an image of caring. The emotional connection is strong and the intention is to show people that Knorr is more than just a brand in the bouillon category. Knorr is always seeking to innovate through novel products and is always the trendsetter.
There is a pressing health concern over sodium content and the presence of heavy metal in sauces, dressings, and condiments. Most brands have launched reduced sodium or reduced sugar versions of many product offerings catering to people who seek a healthier diet. Companies have even launched low iodine salt versions to further cut sodium absorption from the source salt. This trend is set to continue in the forecast period. Population growth and the various product types are used in the preparation of traditional Hong Kong cuisine should ensure that the sauces, dressings, and condiments continue to develop over the forecast period. If you are in the Sauces, dressings and condiments industry in Hong Kong, China our research will save your time and money while empowering you to make informed profitable decisions.
What are Hong Kong household things?
Sauces, dressings, and condiments are becoming the most popular category organism commonly used by Hong Kong household. With the increasing number of women in the workforce in Hong Kong, they are switching to using stock cubes and powders in their cooking rather than preparing fresh broth which was the traditional method. Find the unknown opportunity with the present research information available under competitive intimidation in our entire market analysis and plan your business strategy with our specialist qualitative analysis and enlargement projection. Sauces, dressings, and condiments are expected to register a value CAGR of 3% at constant 2017 prices during the forecast period in line with performance during the review period. Cooking ingredients will see the best performance compared to table sauces over the forecast period. One driver for this is raising demand for convenient products like pasta sauces within cooking sauces which should continue increasing sales as such products are very popular among Brazilians in conjunction with dry pasta. To knew more about the sauces read more.